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    An adman, short for advertising man, is a person who creates advertisements. These advertisements, or ads, are marketing messages used to promote or sell a product, service, or idea. Admen typically work at advertising agencies or within a company‘s advertising department. The primary goal of an adman is to capture people’s attention and generate interest…

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    Adani Group Chairman Gautam Adani paid tribute to advertising executive Piyush Pandey on Friday after his death at age 70. The Padma Shri recipient died from complications of an infection while serving as Executive Chairman and Chief Creative Officer at the Ogilvy advertising agency. Adani credited Pandey with establishing confidence and cultural identity within Indian…

  • Microsoft milks Game Pass loyalists dry

    Microsoft raised its Game Pass Ultimate subscription from $19.99 to $29.99 per month on Oct. 1, prompting cancellations but potentially securing its long-term viability. Games analyst Joost van Dreunen argues the service previously operated as reverse airline economics, with subscribers receiving premium content at budget prices while heavy users consumed resources without generating proportional revenue….

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    African payment processor Flutterwave allied with global transaction platform Payful to streamline large-value transfers throughout the region. The agreement allows Payful’s business clients to accept funds through local channels and complete settlements internationally using Flutterwave’s payment network, which handles security and regulatory compliance. Payful provides technology that supports substantial transactions and international money movement for…